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GEO agency: be visible in AI answers

As a GEO agency, we make sure your brand shows up in AI-generated answers on ChatGPT, Perplexity, Gemini and Google AI Overviews. Generative Engine Optimization (GEO) is the next step after SEO: it's no longer just about rankings, but about being recognized, cited and recommended as a source.

Measure AI visibility
Optimize content
Track mentions
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GEO makes the difference

Ranking on page 1 of Google doesn't make you a source ChatGPT cites. AI search engines judge differently: they look for brands that consistently show authority in their field, with clear entities, citable content and an architecture that large language models can read.

GEO starts where keyword rankings end. It takes all three disciplines: technical SEO, content expertise and digital PR. Only when they work together do you get the signals AI search engines accept as a reason to cite you.

One thing upfront: AI answers are volatile. We don't guarantee a mention in ChatGPT, but we do give you a clear process, measurable progress signals and transparent reporting.

>100
Digital projects delivered
15
Years of SEO experience
30
In-house digital experts

If AI answers don't mention you, you hand the channel to your competitors.

Typical challenges and how we handle them

Grafik SEO-Basis für GEO Agentur Landingpage

GEO projects need a strong SEO foundation

Generative Engine Optimization doesn't work in a vacuum. If you have technical SEO gaps, such as a slow website, poor crawlability or weak internal linking, you lose GEO potential before it can build. In our projects we cover both: the technical foundation and the GEO strategy that builds on it.

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E-Commerce

Shopware

Shopware relaunch, UX & design for fashion fans

Bruno Banani

The Bruno Banani fashion label is known worldwide for its designer underwear. The online shop had to follow suit and live up to its good reputation. We lent a hand.

Ready to get visible?

What makes GEO measurable

GEO has no ranking positions, but it does have clear signals. These six metrics show whether your efforts work.

Citation Share

How often is your brand named for relevant prompts compared with your competitors?


  • Measurement: spot checks with a defined prompt set

  • Goal: keep growing your share of mentions

AI Referral Traffic

Visitors who reach your website through source links in AI answers.


  • Measurement: UTM tagging and referrer analysis in analytics

  • Platforms: report Perplexity, ChatGPT and Gemini separately

Sentiment Score

How does the AI rate your brand: positive, neutral or negative?


  • Measurement: qualitative review of the AI answers in the prompt set

  • Goal: neutral to positive, no misinformation

Direct Answer Presence

Does your brand appear as a source in AI Overview boxes (zero click)?


  • Measurement: manual checks plus Search Console AI Overview data

  • Goal: be one of the top 3 sources in the relevant topic cluster

Content Coverage

How completely does your content cover the topics and questions of your target audience?


  • Measurement: compare the topic map from the GEO audit with your existing content

  • Goal: close gaps before AI systems turn to your competitors

Entity Consistency

How consistently do your brand, products and expertise appear across your website, PR and databases?


  • Measurement: compare brand mentions in structured sources and LLM answers

  • Goal: clear recognizability for AI systems, with no conflicting context

01/04
Virginia Schäfer

Visibility starts with the audit.

Before we optimize anything, we want to know where you really stand today. I analyze how ChatGPT, Perplexity and Gemini currently see your brand: which content gets cited, which gets ignored and why. The result isn't a strategy paper for the drawer but a concrete audit report with prioritized actions for the next few weeks.

Our GEO process

As a GEO agency, we work with a clear process: audit, roadmap, implementation, reporting. We combine technical SEO know-how with content expertise and digital PR, because AI visibility only happens when all three disciplines work together.
01

Qualification & intro call

Is GEO even a fit for you? We clarify that in the first call, honestly. We check whether your current digital presence meets the minimum requirements and where the biggest lever is. No sales theater, just an honest fit check.

02

Baseline audit & report

We record the status quo: how do ChatGPT, Perplexity and Gemini name your brand today? Which content is machine-readable, which is missing? The result is a GEO audit report with technical, content and semantic recommendations.

03

Content, entities & technical foundation

Structure content, build entities, lay the technical foundation. We implement content changes, Schema.org extensions and proof assets, coordinated rather than piecemeal.

04

Monitoring & monthly reporting

Track AI referral traffic, check mentions with a prompt set, deliver a monthly report. We report what is measurable and explain honestly what volatile AI answers mean.

05

Iteration & entity growth

GEO isn't a one-off project. We adapt content to model updates, build out new entities and expand distribution, continuously and based on data.

GEO: the services behind it.

GEO isn't an isolated service. It sits where SEO, content and technology meet. Here you see which services feed directly into your AI visibility, and where we think further with you.

Get found.

SEO & Content

01

Technical SEO analysis

We check crawlability, index structure and Core Web Vitals, and fix whatever stops LLM crawlers and Google from capturing your content in full.

02

Content architecture

We restructure existing content into citable units: clear definitions, structured FAQs and semantically anchored topic clusters.

03

Keyword & entity strategy

You get a prioritized list of the topics and entities to build, as a basis for GEO and classic SEO alike.

More reach.

Online Marketing

01

Performance marketing

We run ads that feed into your GEO topic clusters, so organic AI visibility and paid reach reinforce each other.

02

Content distribution

You get an editorial plan that places your content in the right channels, from newsletters to trade media, and builds digital authority.

03

Conversion rate optimization

We use real traffic data to find conversion weaknesses and fix them directly, so you get more out of the traffic GEO brings.

More on our online marketing agency

Technically strong.

E-Commerce

01

Shop development & platform

We build Shopware 6 and Shopify Plus shops that are technically clean, with an SEO-first architecture so AI crawlers and Google index your product data in full.

02

Structured data for shops

Product data, categories and brand information are marked up with Schema.org and JSON-LD, so GPTBot also understands what your shop stands for. Structured data for shops

03

PIM & ERP integration

We connect PlentyONE, SAP and other systems cleanly to your shop. A consistent data basis is the precondition for reliable AI answers about your products.

More on our e-commerce agency
sami-asafi-onedot-crew-komponente-komprimiert

If you only do SEO today, you play on a field that keeps shrinking. GEO isn't an alternative, it's the extension. We make sure your brand shows up not only on Google but also where people will get their answers in the future.

Lucas Wenzel ist Support Engineer bei ONEDOT

Our work starts with the technical foundation: data structures, entities, semantic relationships. We build the infrastructure so AI systems don't just find your content but use it as a reliable source.

What our clients say

Google Rating 4,9 ONEDOT GmbH

Clients & Friends

Frequently asked questions about our GEO agency

GEO is the next step after SEO. Instead of optimizing only for classic search results, it's about becoming visible in AI-generated answers, where ChatGPT, Perplexity or Gemini make recommendations. It's not about rankings but about mentions, citations and trust as a source.

SEO optimizes for classic search results and clicks. GEO optimizes for answer systems, meaning the case where an AI names or recommends your brand as a source. The two don't exclude each other: a strong SEO foundation is the precondition for good GEO. We build on your existing foundation.

Primarily ChatGPT (Search), Perplexity, Google AI Overviews and Gemini. The optimization logic works across platforms: if you're structured and trustworthy for one LLM system, you have better chances in all of them. We discuss platform-specific requirements in the audit.

Through four measurable signals: AI referral traffic (visitors from AI source links), citation share (how often you're named compared with competitors for relevant prompts), sentiment score (how the AI rates your brand) and direct answer presence (appearing in AI Overview boxes). We explain transparently what can be measured reliably and what can't.

AI systems with web access, such as Perplexity, often react to new content within a few days. In our experience, Google AI Overviews need 4 to 8 weeks. First signals in AI referral traffic and mentions are usually measurable after 6 to 10 weeks. Concrete timelines come out of the audit.

An indexed, crawlable website with a solid technical SEO foundation. Access to Google Analytics and Search Console. And the willingness to adapt content: GEO doesn't work without content changes. We clarify whether your foundation is enough in the first call.

Yes, with realistic expectations. AI systems don't only cite well-known brands but sources that answer questions precisely. If you have structured, fact-based content, you can show up in AI answers even as a lesser-known brand. So GEO can help you build authority, not just use it.

Both. We don't just deliver strategy decks; we also take on content optimization, technical implementation (Schema.org, crawling fixes) and building proof assets. We define what we handle and what your team does in the project scope.

Contact

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ONEDOT is more than a GEO agency