Brands have to move with the times - this is also reflected in a high-quality, modern corporate design that can be applied to all media. The logo design and a defined form and colour scheme set the foundations of the overall appearance.
We are your corporate design agency - holistic and forward-looking
Target group oriented strategies
Differentiating design solutions
Customised design systems
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We are officially certified partners
Johannes Kegel
UI Design
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Consistent brand identity
Nicolai Schweitzer
Creative Direction
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Authentic design language
As a holistic communications agency, we extract the essence of your brand - to convey what makes you special to the outside world in form, colour, font and image. This makes your identity clearly visible in all digital channels.
Our Projects
Brand Identity
Website
Digital brand communication for a hidden champion
Servomold
Servo drive and a new brand power this component manufacturer for injection moulding production towards industry leadership. During the brand workshop, it became clear that we would have to pull out all the stops.
Corporate Design Services
Our mission: A corporate design for maximum differentiation
Get in touchDesign evolution of a digital brand
A corporate identity does not begin with the logo development - and does not end with the business card design. In order to develop an authentic brand language, we first research what drives your company at its core, where your roots lie and where you want to go. We define corporate values and a clear attitude that you can represent confidently and authentically as a brand.
For us, the development of a corporate design primarily involves differentiating your company - across all channels. As a digital corporate design agency with a strategic background, we can derive attributes based on competitive analysis that set your company apart from the competition and that are consistently and recognisably reflected in the cross-media brand design.
Understand
What characterises your company? What is the vision? And what makes your target group and your industry tick? We discover the strengths that give you a distinctive and differentiating approach.
Define
Based on the findings about your target group, your industry and your product, we derive corporate values and an attitude that should be conveyed in your new corporate design.
Conceptualise
So much for the theory, now it's time for concrete ideas. Our strategists, designers and copywriters develop concepts that are tailored to your target group.
Design
The corporate values form the basis of our designs. We can take existing elements of the corporate design into account as well as create new logos and design systems.
Standardise
A design system with graphic elements that are consistently applied to all media is developed from the creative central idea. We set out the guidelines for application in the corporate style guide.
Corporate identity defines the entire outwardly perceptible appearance of a company. This includes not only the corporate design - which is made up of the design components of form, colour, typography and image - but also the textual tonality of the company, often referred to as corporate language.
It can also be reflected in the code of conduct - corporate behaviour - of employees, in all communication and in the design of the premises. A corporate identity that has a lasting effect is lived by a company at all points of contact with the customer. It arises from the corporate culture and, conversely, influences it.
In an age in which we are confronted with an unmanageable amount of information every day, a clear, consistent corporate design stands out. Some brands manage to ensure their recognisability through consistency across all communication channels. They convey an emotionally appealing message and attitude - an appeal that redeems itself in the form of higher conversion rates and customer loyalty.
As brands today operate in different ways on many platforms and media, it is essential to establish a style guide that both sets a framework of guidelines and is open to change. It guarantees that the brand language is understood and correctly applied by everyone who comes into contact with the distribution and creation of marketing materials.
As an agency for communication design, our range of services extends far beyond the design of logos. We create communication for all points of interaction with your target group - from corporate design to the conception and realisation of websites, brochures and campaigns. We accompany these communicative measures as your partner both in strategic consultation and pragmatic adaptation.
Digital is location-independent. That's why our clients come from everywhere - but we still have a home base. Our agency began to grow in a beautiful, green spot between the metropolitan regions of Mannheim, Heidelberg and Frankfurt. We are now more than 40 designers, web developers, brand consultants and copywriters who work together with our clients from all industries to explore digital paths and possibilities.